multiculturalThe Coca-Cola Company developed this course focusing on developing food retail multicultural selling opportunities.

Course objectives:
• Recognize the growth in multicultural opportunities for your store.
• How to identify multicultural selling opportunities with your shopper.
• How to sell-in and position multicultural marketing programs most effectively.

Note: This course may take 5 to 6 minutes to download, depending on the internet speed.

Course Duration: 30 mins